The Times of India's christening of 2007 as the 'Year of India' and the ensuing six-week long 'India Poised' campaign.
Amitabh Bachchan, the Bollywood MegaStar who was voted 'Indian more...
of the Year' in 2005 and again in 2006 in a TOI poll, launched the campaign. The backdrop for the film is the under-construction Bandra-Worli Sealink (like San Franscisco's famous Golden Gate). The sealink which is otherwise a restricted zone.
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